Matterport and Zumper Team Up To Offer Virtual Option for Renters

You might at some point have wondered if   Matterport 3D virtual tours  are right for your business. Well, if your business includes apartment rentals, then yes, they are. Sure,   virtual tours  are loved by   home buyers, sellers, and agents  alike, but they are also fast becoming a favorite of owners who want to rent units in their multi-family properties. Now, Matterport has teamed up with the largest privately-held rental marketplace in the country to offer digital twins of rental spaces to renters everywhere.

Not long ago,  Matterport  , the industry leader in spatial data and 3D capture, partnered with San Francisco-based   Zumper  . With more than fourteen million visits per month, Zumper’s free online and mobile rental property search marketplace was a natural fit with   Matterport technology  . Likewise, Matterport’s state of the art 3D floor plan, dollhouse, and room-by-room views make for quite a compliment to the rental marketplace.

What does a   Matterport Digital Twin  offer to a property owner looking to rent out a space? It serves as a virtual   open house  that can be visited anytime day or night – from anywhere and on any computer or mobile device. No appointments. No worries about no-shows. No wasted time. Images of the space are captured one time and are turned into an immersive experience available to any potential renter for a total virtual rental experience. 

According to a survey conducted by Matterport and Zumper, more than eighty percent of property owners who advertised a rental with a virtual tour were able to seal the deal virtually. And virtually all of those owners agreed that they believe potential renters would be more interested in listings that included a   3D virtual tour  over one without, giving them a competitive advantage in the market.

Matterport holds several   advantages over other virtual tours  . Some of the features of a Matterport showcase include: 

Once a property has been scanned and the data uploaded to the Matterport web portal, their Cortex AI takes care of sorting it all out – identifying objects in the rooms and stitching all of the scans together – and reconstructing the space into an interactive virtual tour. A completed tour can be uploaded to a property listing, linked in emails, and   shared simply and securely  across   social media platforms  to advertise the property (unlimited shares in the case of Zumper).

For a potential renter, Matterport affords the freedom to make a confident decision about where to live as it allows easy access to explore a property from anywhere – quickly and safely – a huge benefit when social distancing is the order of the day during an international health crisis such as   COVID-19  .

Beyond touring every room in a rental unit, visitors can learn whether and where their furniture will fit. Matterport scans create a model that can be measured – floors, walls, doorways, and the like – to ninety-nine percent accuracy. The Dollhouse view lets them see how all of the rooms are laid out and give a feel for the flow of the space.

For those reasons, according to the survey, ninety percent of renters are more interested in a property with a virtual tour over one without. And ninety-five percent were more likely to rent a property that had one on the listing site. For both a property owner and a prospective renter, the value of a Matterport virtual tour in tandem with a Zumper listing manifests itself in, if in nothing else (and there is plenty else ), the confidence and security of an immersive online rental experience.

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